Chapters

00:00 • Introduction and Background of Verum Legend
02:18 • Honoring Fallen Heroes Through Personalized Apparel
23:15 • Promoting Selfless Service and Finding Purpose
31:44 • Lessons from the Military: Resilience and Perseverance
39:58 • Vision for the Future: Competing with Major Brands
47:14 • Conclusion and Call to Action




Episode takeaways
  • Verum Legend is an apparel company that honors fallen veterans and first responders by creating personalized shirts with their names and details.
  • Dan Kiger’s motivation comes from his military background and a desire to turn frustration into something positive.
  • The company’s focus is on telling human stories and promoting selfless service.
  • Dan envisions Verum Legend becoming a platform for honoring heroes and competing with major brands.
  • He is seeking guidance and support to refine his manufacturing process and improve the online customer experience.

The En Factor® Podcast

Conversations with Entrepreneurs

Hosted by Dr. Rebecca White

Our audience of aspiring and established entrepreneurs are inspired to persevere throughout their entrepreneurial journey. You will hear first-hand stories of success, resilience through failure, and how to become a master in your field.

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