The En Factor Podcast features conversations with entrepreneurs who have started, stumbled and succeeded.
In this episode of the En Factor, we are excited to welcome Leslie Hassler, founder of Your Biz Rules, to the show. Leslie’s journey to Your Biz Rules was not very linear, as she spent years working at an advertising agency before starting her first business, a residential design and construction company. After some time with this venture and realizing that what she was doing wasn’t fulfilling to her, she pivoted into Your Biz Rules, which is where she used her passion for coaching and consulting other small business owners to help them scale their businesses. Through sharpening their entrepreneurial mindset and discovering the deepest understanding of themselves, combined with professional fractional C suite and consulting services, Leslie’s team treats each client uniquely and helps them best align their personal strengths and superpowers with the goals of their business to achieve success in a way that’s fulfilling to the business owner.
Tune in and join Leslie and Dr. Rebecca White as you won’t want to miss a moment of the amazing energy throughout this conversation with the two diving into topics including Leslie’s mindset about giving up responsibility and confidently building a team around you, advice for scaling as a small business and as a service business, and how to view uncertainty as a constant and not as a fearful roadblock to your success.
Leslie also kindly provided a special, custom link specifically for En Factor listeners to visit on her website! If you enjoy today’s conversation and would like to connect with Leslie and Your Biz Rules, we would love for you to visit https://www.yourbizrules.com/enfactor/ .
Key Words – Scaling Companies, Entrepreneurial Mindset
Chapters
00:00 • Introduction: Welcome to the En Factor!
01:10 • Introducing Today’s Guest: Leslie Hassler
02:55 • Today’s Mindset Moment: The Greatest Breakthroughs Come From Your Deepest Self Understanding
03:40 • En Factor Plus: Coming Soon!
04:15 • Welcome to the En Factor Leslie!
05:00 • Leslie’s Journey to Your Biz Rules
11:49 • Building a Resilient Mindset and Coping With Uncertainty
19:10 • Leslie’s Background and Journey To Entrepreneurship
23:50 • Letting Go of Responsibility and Building a Team with Confidence
36:10 • Leslie’s Insights on Working Remotely
41:00 • Using Assessments in the Talent Acquisition Process
45:50 • Leslie’s Superpower: Seeing the Forest, Trees, and The Path Through Simultaneously
50:55 • Effectively Scaling as a Service Business
53:55 • How Leslie Markets Your Biz Rules
56:30 • Leslie’s Vision for Your Biz Rules
59:55 • Your Biz Rules’ Clientele and How They Help Entrepreneurs
1:03:00 • Leslie’s Final Piece of Advice for Our Listeners
1:04:15 • How Listeners Can Connect With Leslie and Your Biz Rules
1:05:45 • Wrapping Up with Dr. White: Thank You for Listening to the En Factor!
Episode takeaways
- The period of going from a small business to scaling is one of the biggest challenges for entrepreneurs in any type of business.
- Every past experience, especially her first business venture, contributed to Leslie’s journey to starting Your Biz Rules.
- Developing, monitoring, and maintaining structure in business is essential for success.
- Leslie urges listeners to view uncertainty is a constant in entrepreneurship and gives lots of advice to cope with uncertainty.
- Being open to and embracing change can lead to new opportunities.
- Letting go of control and responsibilities is crucial for scaling and growth.
- Building a strong team is key to success, something Leslie stresses when entrepreneurs want to expand and truly build out their business.
The En Factor® Podcast
Conversations with Entrepreneurs
Hosted by Dr. Rebecca White
Our audience of aspiring and established entrepreneurs are inspired to persevere throughout their entrepreneurial journey. You will hear first-hand stories of success, resilience through failure, and how to become a master in your field.